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TEDx Speaker; Triathlete; Creative Director: THE rAVe Agency; Professor: UNC Chapel Hill; 3-Time Award-Winning Speaker

The Movie Theater Is Now Dead, Plus a Prediction: Apple Will Buy Sony

The Movie Theater Is Now Dead, Plus a Prediction: Apple Will Buy Sony

Gary Kayye💜 CTS

TEDx Speaker; Triathlete; Creative Director: THE rAVe Agency; Professor: UNC Chapel Hill; 3-Time Award-Winning Speaker

3y

An update for you all - Alamo Drafthouse Declares Bankruptcy: https://variety.com/2021/film/news/alamo-drafthouse-bankruptcy-chapter-11-sale-1234920558/

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Bill Mullin

Faith Family Freedom Leadership

3y

Well, everyone who joined in the bashing of AMC and the demise of the movie theatre, might now wish they invested $10,000 in AMC at the time of this article. It would now be worth $3M thanks to the Short-Squeezers.

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Troy Cobb

Owner/Regional Sales Director @ Cinch I.T. | MSP 501, Inc. 5000, Top 100 Security Award

3y

I spent a couple of years in the Cinema market for the Digital Projector roll out. It's so sad to see this happen.

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Dead? No. Different – yes. They’ll be better. We’ll be there to support exhibitors as they reopen, and as they reimagine the movie-going experience.  

Yet another article that completely misses the point. It is Hollywood that is dead, not the cinema. Too many people are equating the cinema experience with Hollywood films. Forget Hollywood. The cinema is about much more than Hollywood. Cinemas are digital. They can play-back literally any format, i.e. DVD, Blu-ray, web, QT, satellite, etc. They are now places where you can watch literally endless forms of alternative content, i.e. sports, music, theatre, opera, Q&As, the list goes on. Cinemas do not need Hollywood anymore. There is a wealth of alternative programming available to sustain cinemas no matter what happens with Hollywood or the TV landscape (for some reason people forget that streaming is merely another form of TV). Cinemas can thrive like never before if they simply focus exclusively on alternative programming. Narrow minded articles like this offer no help to the industry.

Adam MacDonald

Driving Cinema Innovation - European Sales Manager, GDC Technology

3y

Cinema is changing. Not dying. Like many distribution models, it’s being accelerated with COVID but people will - more than ever - crave out of home experiences at the end of this. Cinema will flourish, just not as we currently know it.....

Mark Louis

Media and Entertainment Technology Professional

3y

I believe people realize more than ever before that life is too short to sit home every night and all day on the weekends. Cinemas will continue to compete first and foremost in the out-of-home entertainment industry and will remain a good bargain in comparison to its competitors.

Mark Mayfield

Cinema Marketing Professional

3y

Hi Brian - I'll restrain myself. This is like saying no one will go to see live sports in stadiums and arenas anymore because it's so much cheaper and easier to just stay home and watch them on your 85" LED TV. It's a different experience.

David Pavlicko

Director of Marketing at AVI-SPL

3y

Compelling read, Gary. I hope you’re wrong but my gut says you’re probably right. Great time to invest in a home theater projector...

Dave Muscat

Partner at 3Dot Technologies Inc.

3y

Gary, A very well written article and observations but I don't believe as others have stated this is the death of the Movie Theatre. I do believe we will see a great number of Multiplexes close and others reduce to fewer larger screens. Theatres will have to step up and change as Adam Kroft and others have stated stepping up their game and becoming large entertainment complexes offering much more than just movies. I've seen first hand what Cineplex in Canada can do as some others have offering combined entertainment facilities. Let's hope we don't lose this form of entertainment as I and many others I know still enjoy experiencing great movies in a great venue. Now we need some great movies........thats another story I guess..

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